Aviva i Growth


Aviva i-Growth is a Unit Linked, Non-Participating Savings Oriented Life Insurance Plan to accelerate your savings

In today’s fast paced environment it is challenging to save some part of your income and make it work harder. It is imperative that whatever we save reaps us greater benefits. This is essential to ensure a secure future for ourselves as well as our family. At Aviva, we recognise this need and have launched a Unit Linked Insurance Plan - Aviva i-Growth. Aviva i Growth not only makes your money work harder but also provides comprehensive protection for you and your family.

5 reasons you should invest in Aviva i Growth

  • Minimal Charge Structure

    • The total effect of charges on your policy could be as low as 1% (excluding mortality)

  • Flexibility to maximise your returns 

    • Option to choose and switch between 3 funds , as per your risk taking appetite

  • Flexibility in Payout

    • Option to chose between 3 policy terms (10,15 & 20years), aligning to your financial goals

    • Flexibility to meet unexpected expenses through partial withdrawals after 5 years

  • Protection for your Family

    • Option to take Life insurance cover equal to 10 or 20 times of the annual premium, as per your protection need

    • Family gets additional benefit in case of death of Life Insured due to an accident 

  • Hassle free online purchase 

    • Quick issuance basis self declaration of good health

    • Convenient and quick buying process  

    • Dedicated customer service support through live chat and dedicated toll free number


Minimum Entry Age

18 years (last birthday)

Maximum Maturity Age 

50 years (last birthday)

Maximum Maturity Age

60 years (last birthday)

Policy Term  10, 15 or 20 Years (subject to maximum maturity age) 

Premium Payment Term

Same as Policy Term

Minimum Annualized  Premium


Maximum Annual Premium

Entry Age Minimum Annualized Premium Maximum Annualized Premium if 10 times Cover is opted for Maximum Annualized Premium if 20 times Cover is opted for
18-40 years (last birthday) Rs. 35,000 Rs. 500,000 Rs. 250,000
41-50 years (last birthday) Rs. 35,000 Rs. 300,000 Rs. 150,000


Sum Assured

Sum Assured would be either 10 * Annual Premium OR 20 * Annual Premium
Minimum Sum Assured: Rs 3,50,000
Maximum Sum Assured per life:
Age 18 to 40: Rs. 50,00,000
Age 41 to 50: Rs. 30,00,0,00

Lock-in Period

A period of 5 Years from the date of commencement of the Policy.
No withdrawals, part or full, is allowed during this period.


Benefits That I Will Receive

Death Benefits:

In case of unfortunate death of the life insured the nominee will receive either the Sum Assured or 105% of the total premiums paid or the Fund Value at the date of notification of death along with Loyalty additions, if any, whichever of these is higher.
In case of accidental death of the Life Insured an amount equal to base sum assured of the policy in addition to death benefit mentioned above is payable, subject to maximum of Rs. 50 Lacs including all policies covering accidental death benefit.
Accident here means a sudden, unforeseen and involuntary event caused by external, visible and violent means.
In the event of death of Life Insured after discontinuance of a policy within lock-in period of first five policy years, the policy will be terminated by paying the Fund  value as per the discontinued policy fund  to the nominee. .

Maturity Benefit:

On survival of the Life Insured till the maturity date, you will receive the Fund Value along with Loyalty additions.

Loyalty Addition: You will get Fund  value based Loyalty additions on last 3 policy anniversaries of your policy, if all premiums are paid till date of respective loyalty addition. The rate of Loyalty Addition depends upon your policy term and continues to be attached and payable once added. 

Policy Term (in years)

Added at Policy Anniversary

Loyalty Additions (added as % of Fund Value)


8th, 9th, 10th



13th, 14th, 15th



18th, 19th, 20th


These Loyalty additions are added to the units in the various fund(s) in the proportion same as that of the defined regular premium distribution.

Option to reduce Sum Assured:

- This option allows you to reduce your Sum Assured after 3 policy years, in case your need for protection decreases because of age or reduction in your liabilities. This facility is available if you have opted for life cover of 20 times the Annual Premium at inception of the policy.

- The Sum Assured can be reduced to 10 times the Annual Premium on any policy anniversary by giving a written notice at least 15 days before the policy anniversary. 

- The premium will not change if this option is exercised. 

- The Sum Assured once reduced cannot be increased again.

- The mortality charges would be deducted according to the reduced sum assured

For detailed Product benefits and features please refer to product key feature document

Easy Steps to Plan

All you need to do is follow these simple steps:

  • Choose the amount of level of life insurance cover and premium amount as per your protection need

  • Decide your policy term as per your investment objective

  • Invest your premium in the choice of three investment fund options